The AI Co-Pilot Empowering Engineering Leaders to Build
High-Performing, People-Aligned Organizations.

We built an AI co-pilot for engineering operations that helps leaders plan capacity with confidence, minimize context switching, prevent burnout, align people ops, automate reviews and 1:1s, predict attrition risks, track ROI on upskilling, and deliver roadmaps on time — transforming engineering management into a predictable, scalable, and people-aligned function.

Our Story

Notchup was founded with a simple observation:  
Engineering is the largest cost center in most businesses,
yet the least predictable.

CTOs juggle capacity planning, VPs battle missed deadlines, and HR struggles with attrition and engagement — all while data sits fragmented across tools.

What started as a frustration has become a mission: helping companies unlock engineering’s true potential by combining people, process, and performance in one intelligent layer.

We built Notchup to connect the dots:

From Productivity

From People Ops

Retention & Growth

From Data

Decision-ready Insights

Our Vision

“Every engineering leader deserves an AI partner that makes their org predictable, scalable, and aligned.”

We’re not here to automate coding tasks. We’re here to reshape how engineering organizations operate — from sprint planning to board reporting, from skill gaps to succession planning.

Our vision is to make Notchup the default intelligence layer for engineering management worldwide.

Our Mission

"To let engineering leaders focus on building and leading, while Notchup handles the complexity of people, processes and performance."

At Notchup, we believe engineering leaders deserve more than dashboards and reports. They need clarity, foresight, and confidence in the decisions they make every day. Our mission is to provide that through an AI-powered co-pilot built specifically for CTOs, VPs of Engineering, and People Ops leaders.

- Maulik Sailor, CEO, Notchup

What We Stand For

Clarity over Chaos

No more guessing games in engineering leadership.

Foresight over Firefighting

Spot risks early, act with confidence

People + Productivity Together

Because performance without people isn’t sustainable

Outcomes, Not Overheads

AI should reduce admin, not add more tools to manage.

Our Team

We’re a team of engineers, designers and operators who have scaled tech companies ourselves. We’ve sat in the seats of CTOs, People Ops leaders and engineering managers and we know the frustration of managing growth with fragmented data.

That’s why we built Notchup:  
By engineering leaders, for engineering leaders.